This year, MaMA inaugurated a new operation entirely dedicated to innovation in and for the music industry: M@MA Invent!
Le Trianon was entirely refurbished and dedicated to innovation around 3 themes:
- Wednesday October 14th: Solutions for Artists
- Thursday October 15th: Solutions for Live Music
- Friday October 16th: Solution for Business & Promotion
M@MA Invent key figures:
45 Initiative Corners and 32 Pitch Sessions, Focuses, Keynotes and other workshops as well as various meetings spaces.
Throughout the 3 days of the event, this new dynamic created business opportunities between the various actors of the industry. A great achievement for this first operation dedicated to innovative services for the music industry.
