This year, MaMA inaugurated a new operation entirely dedicated to innovation in and for the music industry: M@MA Invent!

Le Trianon was entirely refurbished and dedicated to innovation around 3 themes:

  • Wednesday October 14th: Solutions for Artists
  • Thursday October 15th: Solutions for Live Music
  • Friday October 16th: Solution for Business & Promotion

M@MA Invent key figures:

45 Initiative Corners and 32 Pitch Sessions, Focuses, Keynotes and other workshops as well as various meetings spaces.

Throughout the 3 days of the event, this new dynamic created business opportunities between the various actors of the industry. A great achievement for this first operation dedicated to innovative services for the music industry.